Tuesday, December 29, 2009

Wrapped Up

Check out this full bus wrap for the Copenhagen Zoo. Though we didn't do this wrap, it's always great to appreciate large format creativity like this. Imaging driving down 85 in Atlanta and seeing a 8ft snake looking at you. I know I would be wondering what the image was for!

Monday, December 28, 2009

Oracal's New Carbon Fiber Textured Cast Film

Instead of paying close to a $1000 for a new carbon fiber hood, try wrapping it with a carbon fiber vinyl.

Oracal USA has introduced its Series 975 Carbon Fiber cast media, which features a textured surface specially developed for exterior vehicle restyling and interior detail applications.

Available in black and anthracite, the 5-mil vinyl is designed to offer exceptional dimensional stability and conformability over uneven, arched, or curved surfaces as well as flat applications.

Series 975 Carbon Fiber is available in 60-inch-wide x 50- and 25-yard rolls.

Check out our website for more vehicle vinyl information, www.speedprometroatlanta.com

Monday, December 14, 2009

Puma 3D Window Display - Literally

In 2006, Riot Event + Sponsorship, a North American experimental marketing agency, installed a 3-D window display in a Toronto PUMA store. This window display was installed and timed perfectly. The PUMA window display was scheduled to be installed and shown just when the Toronto International Film Festival started that week. To get the whole affect of the 3-D image, you had to have 3-D PUMA glasses that was available inside for free. Because of this innovative and timed approach, I give them two thumbs up.

There are numerous reasons on why Riot Event + Sponsorship received the highly decorated two thumbs up from me. The two most popular factors for the thumbs up are the timing of the campaign and the 3-D glasses placement. These two factors are what hit me hard to think, 'Wow. How clever.' Though having a 3-D image as your window display is pretty unique, it's the most obvious reason about the campaign. Because it was so obvious, the genius creativity is decreased.

However after finding out that they positioned the campaign right when a big international event was being held, I thought 'Huh. That's a good idea.' The genius creativity is increased a little more. Then hearing that on lookers would have to walk into the store and ask for the free glasses, I thought, 'Genius!' Why you may ask? Simple. Impulsive buying.

By making the 3-D glasses only obtainable at the cashiers' station, prospective customers would have to walk into the store and go through the merchandise. Though many of us don't want to admit it, but a lot of us are impulsive buyers. Having to ignore sales racks or clearance items, just to get free 3-D glasses is crazy! (At least it is for me.) While I'm going through the effort to get my 3-D glasses, I might as well look around. This factor increases the chances of a purchase. So by making the 3-D glasses only available inside, the marketing agency put into consideration some people's ability to impulsively buy things. Genius. Playing on our bargain hunting and impulsive buying habits was just pure genius.

Remember next time you have to create a window display for your store. Find ways to get prospect clients into your store even if it's for something free and inexpensive. It will increase the chances of a sale.

For more information, please check out www.speedprometroatlanta.com

Thursday, December 10, 2009

Toilet Decor

Imagine the ability to change image into decoration in your bathroom. From the navy blue water to the bright orange tail fish, changing your bathroom into a life size aquarium is possible.

Check out the wrap we did in our bathroom. I had a brilliant idea to start wrap items around the office. This creative light bulb came from all hours of researching on what different sign shops and print shops were doing around the world. I soon saw the possibly of wrapping laptops. I found out that only certain areas of the laptop were able to be wrapped, like around the screen.

After watching installers put on a vehicle wrap, I decided to venture out and wrap my computer mouse, which only led to our toilet being wrapped. Just think what I'll come up next.

Friday, December 4, 2009

Latest Project

Check out Speedpro Imaging's latest project. This 16 Passenger bus was once an all white bus with a simple blue stripe on the bottom.

Transforming simple vehicles into an amazing piece of art is what Speedpro Imaging can do. This bus was done for a local Atlanta church in Midtown. With the collaboration of both graphic designers, we were able to create what you see today. From an all white bus to the Ark of Salvation, perishers can now go on retreats or day trips on Ark like Noah.

To get more information on this project, please check out our website, www.speedprometroatlanta.com

Bathroom Decor


Ever felt like you're being watched? In the men's bathroom of a New York office, technically, you are.

Created by Edge Design, an all-women run interior design company, this men's bathroom features a mural of women watching you do your business. Having a client that is ran by all women executes, Edge Design was able to use their creativity and humor into designing this hilarious wall mural.

Creative projects and ideas, like this, is what gets companies recognized and remembered. This decorative wall mural now benefits both companies. How you may ask? Easy. Edge Design's client company will be talked about and known for their unique men's bathroom. (Marketing tip #1: Being top of mind - no matter what you're known for.) And Edge Design gets the credit and title of being an interior design company that created this funny idea.

Using projects, spaces, or decor to get to market your company's abilities is a great marketing method, and one that should be practiced more often.

For more information on unique wall graphics, pleasecheck out Speedpro Imaging's website, www.speedprometroatlanta.com


SpeedPro Imaging of Greater Atlanta

SpeedPro Imaging of Greater Atlanta
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