Tuesday, November 24, 2009

Trade Show ABCs

Trade show season is around the corner, and you decided to exhibit your business at one of the many events being promoted. If you're a veteran to trade shows, then you probably already know your ABC's of trade show exhibiting. If not, then here they are:

A: Attention - pay attention to the attendee. If you have one checking out this trade show booth, it is important that you talk and engage them. Don't bounce back and forth on visitors in your booth space. It's always good to have back-up representatives with you, so if you do get caught up, there's someone to assist other attendees. Remember answering their questions, limiting their confusion, and getting their information is why you're there promoting your business.

B: Body Language - practice on your body language. Having your arms crossed gives off the wrong message. You should be open and easy to talk to. Trust me. It's imitating to approach someone that you don't know, especially if they are giving off negative vibes. As much as the attendee wants to know what services you can provide, they can live without the negative vibes.

C: Convincing - one of the most important step is being convincing. If you can convince the attendee that you are someone that they can rely on, then everything else may not matter. If you're exhibiting lotion that is said to reduce wrinkles but smells like fish, this is where this step comes in. Convincing and gaining the attendee's trust can get you a sale or even referrals. It is said that many people are afraid to do new business because they already have trust in their current supplier that they don't see the need to change. This is the type of bond and relationship you should be seeking. By getting the buyer to trust you, you end up getting the buyer to trust your product.

These simple ABC's will help you on your exhibit and presentation of your company.

Friday, November 20, 2009

How are vehicle wraps quotes created


With vehicle wraps becoming one of the most popular marketing methods in the world, the idea of getting one is tempting. There is no harm in calling print shops, and getting a quote on what you want. However, to speed up the process, especially if you're on a deadline, there are some things you'll need to know.

1. What is the make and model of the car?
2. What year is the car?
3. What is your budget?
4. Do you already have a graphic?

Questions like these are some of the most common questions the print shop will ask. For pricing and time, it is important to answer them. Here are some questions that may also appear:

1. How many colors are there in the graphic?
2. Are there any attachments to the vehicle (i.e. grills, kits, etc.)?
3. How long will you need the vehicle wrap?

Knowing what you're looking for and what you have can start you off the right track. Some print shops charge for graphic design time and extra colors. Knowing what you have on hand can lower your price substantially.

Remember each question can change your pricing. Making the process is easy if you plan and know ahead of time.

For more information on vehicle wraps, check out our website, www.speedprometroatlanta.com.

Tuesday, November 17, 2009

Creative Ways to Make Your Wrap Pop


Living in a big city, there are bound to be businesses like yours. Figuring out a creative and competitive marketing strategy is important. Once grasping what you need, your design and graphic gives your future customers their first impression on your business.

Making your advertising image forgettable is what a lot of businesses do, especially with vehicle wraps. With vehicle wraps becoming one of the most popular advertising methods on the market, getting your vehicle wrap design to grab potential clients attention is growing to be more important step. However, don't fret. Here are some suggestive ideas to help you get a head of the market:
1. Design of an Optical Illusion - When creating your vehicle wrap graphic, try making into an optical illusion.
The Picture Above Is Such An Optical Illusion
2. Overlay of Metallic Vinyl - Instead of having you contact information printed with the vinyl, why not have it cut out from metallic vinyl? It'll give off a certain 3-D look in the sun.

3. Print on Reflective Vinyl - Why not try out reflective? Like any Emergency vehicle, get noticed at night. We usually suggest reflective vinyl for certain circumstances. One suggestive circumstances is if the trailer or car is just sitting at a busy intersection for advertising purposes. When lights, passing by it, flash on the vehicle, the reflective image will glow. For example, the mini cooper, at the very top of the blog, has reflective stickers.

4. Print on Glow In The Dark Vinyl - While Reflective vinyl can get your image shining in the middle of the dark, try glowing throughout the night. The Glow In The Dark vinyl will just glow throughout the night without any light!

So if you're thinking about getting a vehicle wrap, try these design ideas and tell me how it goes. For more vehicle wrap information, please visit www.speedprometroatlanta.com.

Thanksgiving Decor


Here are some great Thanksgiving decor ideas:
  • Matching Napkins and Table Cloths
  • Front Door Sign
  • Window Stickers
  • Specialize Table Center Pieces
  • And Much More!
Learn what's going on at Speedpro, check out our November Newsletter

Thursday, November 12, 2009

Latest Achievement

Check out our latest project, Orion Restoration truck wrap.

Though the weather wasn't always sunny for our installs, we were able to raise above the down pour from Hurricane Edna. Using one of our available bays, installation and rain wasn't a problem for our installers. We were able to keep on track with our dates through the rain. This is something that many printers who do vehicle wraps have an issue with because of not having a bay.

Orion Restorations specializes in providing services following any man-made or natural emergency including: hurricanes, floods, tornadoes, fires, and other disastrous events. By looking at the graphics on the box truck, we were able to convey their business services.

The installation only took a day, starting around 10 in the morning. The Orion professionals were able bring in the truck around 5 PM, and by Wednesday morning, the installation of the vehicle wrap started. On Thursday morning, Orion Restoration was able to pick up their newly wrapped truck.











To get more information on them, please visit http://orionrestoration.com.

Wednesday, November 11, 2009

Interior Design = Advertising Deals


How can interior design relate to advertisement deals?

Interior design can always be categorize under services. However some interior design can also fall under advertising.

By marketing empty wall space or floor space to a brand, bars, retail stores, and/or offices can design their whole room theme to that one advertisement image.

For example, the picture on the right was done by one of our sister stores for a bar. Now the bar theme was Hawaiian tiki lounge. The bar owners and interior designer were able to sell advertisement placement for liquors sold at the bar. This bar was able to tie in the theme of the environment to the advertisement.

Interior design can be categorize in many different areas. Just thinking out of the box and knowing your options, advertisers and interior designers are able to work together and create unique innovative ideas for both categories.

For more information, check out our website, www.speedprometroatlanta.com. Go to Impact Graphics and see the different ways to implement large format printing to interior design.

Friday, November 6, 2009

Winner of Scariest Monster poll

Spooky Decor


Check how our production manager used large format graphics in his spooky decor:

Our production manager made life size ghost graphics and hung them throughout his lawn during Halloween.

The picture on the right is just one of the many graphics he created and hung around his house.

For holiday decorations or ideas, please contact Stephanie at sbailey@speedpro.com and she can give you simple and crafty ideas.



Tuesday, November 3, 2009

Glo Canvas

DuffyLondon, also known as Chris Duffy, is a young, cool designer of the London design field. Chris's textile prints create a harmonious and edgy sense of style. However still creating a sense of decadence for both formal and informal usage. By using his creative graphic designs for wall and hanging lights, his work has been building equally by edginess and utility.

Some of his products are created by digital prints. The picture from above left is just one of his many products. This product is called Glo Canvas. He used digitally printed images on canvas and mount them onto a backlit object.

Duffy London is a creative, out-of-the-box line that pushes creative digital printing to the edge. Instead of the standard thought process for digital prints, Chris was able to take harmonious images and create them into something awe striking.

Remember just because print shops can create banners and vehicle wraps, doesn't mean that's all they do.

For more information on Duffy London products, check out www.duffylondon.com.

SpeedPro Imaging of Greater Atlanta

SpeedPro Imaging of Greater Atlanta
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