Orange Theory Wrap

Orange Theory Fitness is all about maximizing your work out. So it was no surprise when the Athens, GA team came to Speedpro of Greater Atlanta to maximize their advertising budget. The bright orange Range Rover wrap is hard to miss.
• 48% of those polled viewed car wraps as the most unique advertising medium available.
• Car wraps and television ads were viewed as the two most memorable media.
• 47% of 18-34 year olds surveyed found car wraps especially memorable.
• Car wraps rank highly among advertising media for positive associations.
• Of the target population, 61% spend over 1 hr per day on the road and 33% spend over 2 hrs.
-B2BMedia